“I was born and raised in Vijayawada in an orthodox family. My father was a businessman in real estate, and my mother was a homemaker who encouraged me in everything I pursued. Even as a child, I was passionate about fashion, makeup, and extracurricular activities, and I loved sports. After completing my schooling in Vijayawada, I pursued a B.Com degree. But my true calling led me to the beauty and fashion industry, where I initially started working as a beautician and designer.
Two decades later, as a mother of two, I decided to take on a new challenge: a professional Master’s degree in Mass Communication and Journalism from Andhra University in Visakhapatnam. I remember people questioning, ‘Why now, at this stage in life?’ But to me, following your passion is a journey without an expiry date. This course gave me a new perspective on society and led me to my initial work as a journalist.
Soon after, I found my niche in creating informative content on a variety of automobiles. That’s how V Automobiles on YouTube began, where I present the latest models of cars, e-bikes, and more—covering everything from their specifications and performance to unique features. It’s a demanding job, balancing motherhood, household responsibilities, and producing quality content. Each video requires careful research to ensure accuracy and relevance. The positive response from viewers has been immensely gratifying.
One unique touch that resonates with my audience is my choice to present in traditional Indian attire—sarees, which I love. My passion for fashion also led me to participate in pageants like Mrs. India Telangana, and I am now preparing for the upcoming Mrs. India.
Looking back, I am filled with gratitude for my family, mentors, and friends who have supported me throughout this journey. Balancing motherhood, work has taught me a lot about managing time and staying organized. I believe in setting clear priorities and dedicating focused time to each task, rather than rushing through everything at once.
To any woman balancing multiple roles, I would say find small ways to stay motivated, don’t hesitate to ask for support, and remember that it’s okay to take things one step at a time. Every little effort counts, and that’s how we make space for what matters.”
– Anuradha, Content Creator, V Automobiles
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