“I’ve been selling rakhis at Begum Bazaar for the last 5 years . My family has been in this business for generations, and it’s something that connects us all deeply. Each year, as Raksha Bandhan approaches, the entire market buzzes with energy, and I get busy crafting rakhis that suit every brother-sister bond.
The special thing about this business is that it’s not just about selling a product; it’s about being a part of someone’s celebration. People come with specific ideas, wanting something unique for their brothers, and it’s my job to bring that idea to life. Whether it’s a simple thread or something more intricate, I ensure that each rakhi carries the emotion it’s meant to.
I’ve seen families return to us year after year, and it’s heartwarming to know that my work has become a part of their tradition. The relationships that I’ve built over the years, both with customers and fellow vendors, make this more than just a job. That’s what this festival is about – celebrating the bond, the memories, and the love we share with our siblings. For me, being able to contribute to that is the greatest reward.”
- Dharmender Singh, Vendor from Begum bazar